As Coworking Spaces Scale, Can They Keep Their Communal Vibe?
“Working for yourself can be very isolating in many ways. For one thing, it means not having a support system when dealing with business problems. Independent workers have to pick up a range of skills that, at a bigger company, would be done by specialists. Crauderueff has had to quickly learn how to incorporate his business, handle marketing and PR, manage payroll and billing—skills he did not learn at MIT—all while securing new clients and executing major projects. He tells me that coworking has been instrumental in helping him navigate these challenges both informally, by giving him a network of friends eager to offer advice, and formally, through weekly support meetings.”
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